Plants and factories

Selling into running plants?
We've got you.

We pinpoint the plants that use what you sell, the maintenance, quality and purchase people who decide, and prepare your rep before every visit. Any market your buyers are in.

If this is your week

Sound familiar?

  • ✓ Your reps know their accounts and nobody else does. When one leaves, so does the territory.
  • ✓ The switchboard gives you purchase. Purchase gives you a price. The person who actually chose the last supplier never took your call.
  • ✓ Visits get booked, then happen cold. The rep walks in with last quarter's notes.
  • ✓ Your best rep knows which plants are expanding this year. The new rep does not.
Who decides

Meridian Precision Castings

The people who shape a consumable change

Head of MaintenanceDecides
Quality ManagerShapes
Plant HeadSigns off
Purchase OfficerLast
What changes
The whole buying committee,
not the switchboard

Which plants

Plants that use what you sell, scored for fit with the reason, by sector, country and size.

Who inside

Purchase, maintenance, quality, projects, plant head. Each with why they matter for your product.

What to say first

A message about their line, their audit, their expansion. Not about you. Your rep edits and sends it.

Before every visit

A cited brief any rep can open on a phone, in the browser, before walking in. No app to install.

Your sector
Five kinds of sellers.
Five different buyers.
Pick yours.
Plants & factories

Selling cutting tools, abrasives, lubricants? We've got you.

We find the plants that use what you sell and the maintenance head who signs off.

Who it finds

Maintenance head, stores and purchase, production head. Ranked by who shapes a consumable change.

What prepared means

New lines added, audit cycles, vendor consolidation, what they said about downtime. Cited.

Plants & factories

Selling bearings, drives, gearboxes, pneumatics? We've got you.

We find the OEMs and plants building with your category, and the design and maintenance leads who specify it.

Who it finds

Design engineer at the OEM, maintenance lead at the plant, purchase last.

What prepared means

New product lines, automation spend, what they are hiring for, where your category gets specified. Cited.

Plants & factories

Selling CMMs, gauges, vision, NDT, test equipment? We've got you.

We find the plants under quality pressure and the quality head who writes the spec.

Who it finds

Quality head, new product development, plant head. The people a customer audit lands on.

What prepared means

Certification drives, export orders, new part families, customer audits coming up. Cited.

Plants & factories

Selling machines on a principal's behalf? We've got you.

We find who is expanding capacity, and the plant head and production head deciding it.

Who it finds

Owner or MD, plant head, production head, purchase. Ranked by who decides a capital purchase.

What prepared means

Capacity expansion, new plant, order wins, capital spend announced. What to ask before quoting. Cited.

Plants & factories

Selling boilers, pumps, compressors, process systems or automation? We've got you.

We find the plants adding capacity or upgrading lines, and the projects and engineering heads who specify the equipment.

Who it finds

Projects head, plant head, utilities or maintenance head, process engineer, purchase. Ranked by who specifies capital equipment.

What prepared means

New plants and lines announced, capacity expansion, energy-efficiency and emission targets, ageing equipment, hiring for projects. What to ask before quoting. Cited.

Empower the whole team

Every rep answers like
your most experienced one

Datasheets, manuals, case studies, competitor notes. Uploaded once, reviewed by your expert, published as battle cards for the meeting and short lessons between visits. The new rep answers like the senior one.

Your expert reviews and publishes. The model does not invent product facts.

Datasheet, grey-iron insertsPublished
Competitor notePublished
Lesson: reading a downtime logPublished
Install guide, revision 4In review
Sign up

See it work on your live target list.

A pilot runs with your reps, on your market, and is judged by your definition of a result: meetings booked, briefs used, time saved. Two ways in. Pick the one that fits.

See it

Request access

Get your team onto SalesCraft. We review every request and come back within 24 hours with a time for a 30-minute walkthrough on your market and your accounts.

Run it

Start a pilot

Tell us about your team and your market. Our team gets in touch within 24 hours to set it up with you.